https://www.beckypierson.com/community-essays daily 0.75 2026-03-29 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/28ec7cf7-6fd3-4fdb-8875-fe40a579f2d0/Phone+Mockup+-+Website+%281%29.png https://www.beckypierson.com/community-essays/149-the-best-marketing-strategy-for-your-membership-or-program monthly 0.5 2026-03-29 https://www.beckypierson.com/community-essays/148-live-learning-is-so-back monthly 0.5 2026-03-22 https://www.beckypierson.com/community-essays/147-how-i-built-an-mvp-membership-for-affinity-clients monthly 0.5 2026-03-15 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/78f29495-0874-4ed1-acbe-c72997e39333/PNG+image.jpeg Essays - #147 How I Built An MVP Membership For Affinity Clients - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/146-leveraging-quality-content-to-build-community monthly 0.5 2026-03-08 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/00d348c0-37fe-4b7e-9e9e-92cd86d8116c/issue+146.png Essays - #146 Leveraging Quality Content To Build Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/4f6ec155-cf15-4a8f-ad12-01b1d039383f/Screenshot+2026-03-08+at+9.41.13+AM.png Essays - #146 Leveraging Quality Content To Build Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/145-the-5-must-haves-in-your-onboarding-process monthly 0.5 2026-03-01 https://www.beckypierson.com/community-essays/144-8-programming-formats-to-test-in-your-membership monthly 0.5 2026-02-15 https://www.beckypierson.com/community-essays/143-play-the-long-game-to-win monthly 0.5 2026-02-08 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/2d007e08-4d9b-4fba-a8dc-bc4b4b869410/Affinity+Growth+Cycle.png Essays - #143 Play The Long Game To Win - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/142-why-your-members-arent-engaging monthly 0.5 2026-02-01 https://www.beckypierson.com/community-essays/141-how-to-design-a-membership-people-never-want-to-cancel monthly 0.5 2026-01-24 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/f4a04228-14e2-42ac-bd10-bfae1be0a479/IMG_4413.jpg Essays - #141 How To Design A Membership People Never Want To Cancel A text I got this week from someone who hired us to do a membership strategy for her client https://www.beckypierson.com/community-essays/140-what-podfest-reminded-me-about-building-community monthly 0.5 2026-01-18 https://www.beckypierson.com/community-essays/139-this-membership-model-is-dead monthly 0.5 2026-01-11 https://www.beckypierson.com/community-essays/138-2026-membership-predictions monthly 0.5 2026-01-04 https://www.beckypierson.com/community-essays/137-affinity-collective-case-study-beyond-connections monthly 0.5 2025-12-21 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/a994e710-a5f0-402b-a11f-d817c8cb5932/7.png Essays - #137 Affinity Collective Case Study: Beyond Connections - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/9b1b0c62-b11f-4b46-9ce5-03cc362317b9/11.png Essays - #137 Affinity Collective Case Study: Beyond Connections - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/2db5b32f-8dae-4042-a52a-7442e9d9a9e7/15.png Essays - #137 Affinity Collective Case Study: Beyond Connections - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/98ce4dea-5083-4025-b14b-a6e3e76cf0c8/Screenshot+2025-12-21+at+11.09.48+AM.png Essays - #137 Affinity Collective Case Study: Beyond Connections - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/136-the-7-figure-connected-community-model monthly 0.5 2025-12-14 https://www.beckypierson.com/community-essays/135-plan-your-2026-programming-like-a-pro monthly 0.5 2025-12-07 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/a14c3666-a507-4174-bc43-5d4688bd94b9/CM+Retreat+2025+%281%29.jpg Essays - 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#106 The 4 Stages To Productize A Service - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/105-the-roi-of-in-person-community-events monthly 0.5 2025-03-29 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/131f27d9-4efd-4dd5-b082-07774ada8306/issue+105+%281%29.png Essays - #105 The ROI Of In-Person Community Events - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/104-how-to-wrap-up-your-live-cohort-program monthly 0.5 2025-03-22 https://www.beckypierson.com/community-essays/103-community-building-bts-my-real-results monthly 0.5 2025-03-14 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/fe142b77-cdc9-421f-82b8-5f473cdc6316/Screenshot+2025-03-14+at+6.09.16+PM.png Essays - #103 Community-Building BTS + My Real Results - Make it stand out From my KPI tracker. I mean... not ideal right? https://www.beckypierson.com/community-essays/102-easy-ways-to-drive-meaningful-community-engagement monthly 0.5 2025-03-08 https://www.beckypierson.com/community-essays/101-how-to-structure-your-community-for-success monthly 0.5 2025-03-01 https://www.beckypierson.com/community-essays/100-lessons-from-100-newsletters monthly 0.5 2025-02-23 https://www.beckypierson.com/community-essays/99-how-to-design-an-incredible-onboarding-experience monthly 0.5 2025-02-13 https://www.beckypierson.com/community-essays/98-raise-the-bar-amp-your-program-enrollments-will-skyrocket monthly 0.5 2025-02-13 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/3c7411ae-727c-47fa-b483-c81af1885700/issue+98.png Essays - #98 Raise The Bar & Your Program Enrollments Will Skyrocket - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/8aee735a-3380-4ba4-8c84-370b8312b62b/issue+98.2.png Essays - #98 Raise The Bar & Your Program Enrollments Will Skyrocket - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/453a1e93-f5f1-484b-aae6-a211698892e7/review-by-liv-kaplan+%281%29+copy.png Essays - #98 Raise The Bar & Your Program Enrollments Will Skyrocket - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/97-how-to-plan-your-self-organized-retreat monthly 0.5 2025-02-13 https://www.beckypierson.com/community-essays/96-the-power-of-community-on-tiktok monthly 0.5 2025-02-13 https://www.beckypierson.com/community-essays/95-program-design-understanding-the-overlap monthly 0.5 2025-01-11 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/5fe539b5-c133-4933-b7db-c681fb7294c6/issue+95+.png Essays - #95 Program Design: Understanding The Overlap - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/94-2025-community-predictions monthly 0.5 2025-01-11 https://www.beckypierson.com/community-essays/93-2024-reflection-highs-amp-lows-my-vision-board-process monthly 0.5 2025-01-11 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/2c76bd35-2528-4fdd-aa3f-1e820d989bde/2.png Essays - #93 2024 Reflection: Highs & Lows (+ My Vision Board Process) As I sat down to start reflecting on the year, my first move was to take stock of a few numbers. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/36e7fc04-9303-4e8c-b8f5-818b19799095/IMG_6864.jpg Essays - #93 2024 Reflection: Highs & Lows (+ My Vision Board Process) Here's my 2025 physical board hanging in my office https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/b43f888d-b932-44c6-aa76-6db09d2829d6/3.png Essays - #93 2024 Reflection: Highs & Lows (+ My Vision Board Process) Last year health was a 3 for me – this year it's an 8. What you put your energy into is where you'll see results and impact. https://www.beckypierson.com/community-essays/92-how-i-planned-our-creativemornings-volunteers-retreat monthly 0.5 2024-12-14 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/e54a9041-6705-42e3-b171-0bbdc6427ffe/CM+Retreat+2024.png Essays - #92 How I Planned Our CreativeMornings Volunteer Retreat - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/ef3ff99a-5291-4591-a13c-4e91a2273bb0/issue+78+%283%29.png Essays - #92 How I Planned Our CreativeMornings Volunteer Retreat - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/91-bts-with-emily-claire-founder-of-the-10k-email-club monthly 0.5 2024-12-09 https://www.beckypierson.com/community-essays/90-how-audience-size-should-impact-your-product-strategy-and-your-pricing monthly 0.5 2024-12-09 https://www.beckypierson.com/community-essays/89-community-ambassadors monthly 0.5 2024-12-09 https://www.beckypierson.com/community-essays/88-why-your-community-engagement-isnt-what-you-expected monthly 0.5 2025-01-02 https://www.beckypierson.com/community-essays/87-build-community-with-your-funnel monthly 0.5 2024-11-21 https://www.beckypierson.com/community-essays/86-community-is-for-right-now monthly 0.5 2024-11-21 https://www.beckypierson.com/community-essays/85-pop-up-communities monthly 0.5 2024-10-23 https://www.beckypierson.com/community-essays/84-should-you-build-a-program-course-mastermind-or-membership monthly 0.5 2024-10-23 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e6dcbb1-064d-48af-beb6-1fd96c3902f1/Membership+Masterclass+%282%29.png Essays - 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#75 The 5 Pieces Of Website Copy You Need To Attract Your Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/74-how-to-get-great-testimonials monthly 0.5 2024-07-27 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/19a1155f-0dbc-49c2-be06-a78d4ae8277d/Screenshot+2024-02-29+at+12.14.42+PM.png Essays - #74 How To Get Great Testimonials - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/375f9b90-15aa-4219-b671-b3326280e571/Screenshot+2024-02-29+at+12.14.48+PM.png Essays - #74 How To Get Great Testimonials - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/bb8766a1-8a6c-4f99-b27b-fba03e6192d8/Screenshot+2024-07-25+at+5.53.15+PM.png Essays - #74 How To Get Great Testimonials - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/73-craft-a-great-beta-strategy monthly 0.5 2024-07-22 https://www.beckypierson.com/community-essays/72-your-community-values monthly 0.5 2024-07-13 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/e290eba5-24b1-442a-86ef-c77db7001f30/issue+72.png Essays - #72 Your Community Values - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/71-your-community-milestones monthly 0.5 2024-07-09 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/01b1cdfe-d652-4b49-ba59-719d2d75048d/Alt+Marketing+-+Transformative+Community+Slides+%281%29.png Essays - #71 Your Community Milestones - Make it stand out credit: Rosie Sherry (rosieland) https://www.beckypierson.com/community-essays/70-community-pattern-breaks monthly 0.5 2024-06-22 https://www.beckypierson.com/community-essays/69-3-ways-to-help-your-community-do-the-work monthly 0.5 2024-06-22 https://www.beckypierson.com/community-essays/68-should-you-offer-a-free-community monthly 0.5 2024-06-08 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/f9b03c8f-f691-47b7-91d1-1e22a072eb68/IMG_3321.jpg Essays - #68 Should You Offer A Free Community? - Make it stand out Here's a pic of me and Gina after my fan-girl moment https://www.beckypierson.com/community-essays/67-1-year-in-business monthly 0.5 2024-06-08 https://www.beckypierson.com/community-essays/66-5-steps-to-build-the-right-thing monthly 0.5 2024-05-25 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/5ae10404-b7cc-4736-b500-8bd3908bfa5d/issue+66.png Essays - #66 5 Steps To Build The Right Thing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/65-avoid-one-size-communities monthly 0.5 2024-05-18 https://www.beckypierson.com/community-essays/64-the-most-important-community-kpi monthly 0.5 2025-01-02 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/4e625d93-27fb-46fa-8201-40117e421044/issue+64.png Essays - #64 The Most Important Community KPI - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/63-experience-driven-pricing monthly 0.5 2024-04-30 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/c4377889-d82f-438e-b3ef-cd86ff8f9199/issue+63+%281%29.png Essays - #63 Experience-Driven Pricing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/62-the-top-4-essays-from-q1-spring-break-edition monthly 0.5 2024-04-13 https://www.beckypierson.com/community-essays/61-irl-community-events monthly 0.5 2024-04-06 https://www.beckypierson.com/community-essays/60-crafting-perspective monthly 0.5 2024-03-30 https://www.beckypierson.com/community-essays/59-diagnose-why-your-business-isnt-scaling monthly 0.5 2024-03-23 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/1df32dcf-1fa5-49f9-95cd-5406846ecce0/Screenshot+2024-03-22+at+8.27.18+PM.png Essays - #59 Diagnose Why Your Business Isn’t Scaling - Make it stand out @marissaliesen https://www.beckypierson.com/community-essays/58-two-types-of-memberships monthly 0.5 2024-03-16 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/1710596761453-BG9F7YEXI68A0K3EMV71/Membership+Masterclass+%281%29.png Essays - #58 Two Types Of Memberships - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/57-how-to-grow-your-community-with-flywheels monthly 0.5 2024-03-09 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/a310610f-1955-4857-af8b-7b4ff6a22178/Screenshot+2024-03-09+at+11.00.53+AM.png Essays - #57 How To Grow Your Community With Flywheels - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/9bbb9a09-735c-4f29-89d1-e1b5a42b5d55/issue+57+%281%29.png Essays - #57 How To Grow Your Community With Flywheels - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/56-member-momentum monthly 0.5 2024-03-02 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/f30ba0a3-ed0c-49ea-be45-f01ee473615d/IMG_1848.jpg Essays - #56 Member Momentum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/e31cf7b6-fde6-403f-8651-428974f07d8c/issue+56+%281%29.png Essays - #56 Member Momentum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/55-make-your-product-sticky monthly 0.5 2024-02-24 https://www.beckypierson.com/community-essays/54-what-it-takes-to-run-a-successful-7-figure-membership monthly 0.5 2024-02-17 https://www.beckypierson.com/community-essays/53-survey-your-community monthly 0.5 2024-02-10 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/9005d009-9baa-4090-a4b9-05e54f266b49/Screenshot+2024-02-10+at+9.53.07+AM.png Essays - #53 Survey Your Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/52-pivoting-your-products monthly 0.5 2024-02-03 https://www.beckypierson.com/community-essays/51-transformation-membership-model monthly 0.5 2024-01-26 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/82f3166d-05e6-44c7-aaf9-c7a3030cb202/IMG_1112.png Essays - #51 Transformation Membership Model™️ - Make it stand out This morning at Topside in Baltimore for Creative Mornings https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/cac44ddd-b268-4458-a497-4b104511db04/22HtF6FqY7d2YnchdZM4Ha.jpeg Essays - #51 Transformation Membership Model™️ - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/50-my-experiment-fail-at-bossbabe monthly 0.5 2024-01-19 https://www.beckypierson.com/community-essays/49-setting-community-expectations monthly 0.5 2024-01-12 https://www.beckypierson.com/community-essays/48-4-ways-to-add-digital-products-to-your-service-business monthly 0.5 2024-01-05 https://www.beckypierson.com/community-essays/47-2024-predictions-memberships-community-products monthly 0.5 2025-01-02 https://www.beckypierson.com/community-essays/46-dont-build-a-fan-club monthly 0.5 2023-12-16 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/2189dec8-b973-4d31-97f8-b97fc7f02dc0/Screenshot+2023-12-16+at+9.37.51+AM.png Essays - #46 Don’t Build A Fan Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/45-the-power-of-a-11 monthly 0.5 2023-12-08 https://www.beckypierson.com/community-essays/44-your-membership-needs-community-features monthly 0.5 2023-12-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/d0fb447b-6d65-440a-98d3-1602812168b8/Screenshot+2023-11-30+at+6.17.32+PM.png Essays - #44 Your Membership Needs Community Features - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/43-5-ways-to-show-your-community-gratitude monthly 0.5 2023-11-24 https://www.beckypierson.com/community-essays/42-community-context monthly 0.5 2023-11-18 https://www.beckypierson.com/community-essays/41-sustainable-growth monthly 0.5 2023-11-11 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/ba3186d4-5412-4d5a-81c3-4821f0aa428a/Freebie+Landing+Page+Graphic.png Essays - #41 Sustainable Growth - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/40-prioritize-the-gap monthly 0.5 2023-11-06 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/3fef0639-310b-4ebd-9002-dd755fb626ce/Screenshot+2023-11-06+at+8.42.31+AM.png Essays - #40 Prioritize The Gap - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/39-the-roi-of-community monthly 0.5 2023-10-28 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/997956ff-9239-47eb-bec7-409f27aae250/issue+39.png Essays - #39 The ROI Of Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/38-stop-tinkering-amp-just-launch monthly 0.5 2023-12-23 https://www.beckypierson.com/community-essays/37-pivots-in-life-products monthly 0.5 2023-10-13 https://www.beckypierson.com/community-essays/36-your-q4-product-priorities monthly 0.5 2023-10-06 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/e110e073-fcba-4515-ab44-5d5557043f72/Screenshot+2023-10-06+at+1.06.26+PM.png Essays - #36 Your Q4 Product Priorities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/35-are-you-creating-an-overwhelm-problem monthly 0.5 2023-09-29 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/090dbf73-0196-4629-a817-1eaab968117b/issue+35.1.png Essays - #35 Are You Creating An Overwhelm Problem? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/34-the-emotional-roller-coaster-of-your-customer-here monthly 0.5 2023-09-22 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/a80010cc-b125-43f9-9b1a-3e62b88712cf/issue+34.1.png Essays - #34 The Emotional Roller Coaster Of [Your Customer Here] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/33-how-to-choose-which-digital-product-to-build monthly 0.5 2023-09-16 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/8bf7e8ab-a58f-4db3-b021-939b425e023e/issue+33.1+%283%29.png Essays - #33 How To Choose Which Digital Product To Build - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/32-the-scrappy-research-that-improved-my-customer-journey monthly 0.5 2023-09-08 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/48cd100f-016c-4ce0-a51d-0ff7edf99e18/Screenshot+2023-09-08+at+2.50.10+PM.png Essays - #32 The Scrappy Research That Improved My Customer Journey - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/31-simplify-the-journey monthly 0.5 2023-09-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/a6fc2c35-4ca4-45ec-b449-345a08da8d2f/issue+31.1+%281%29.png Essays - #31 Simplify The Journey - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/30-customer-journey-mapping monthly 0.5 2023-08-25 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/d744f4ea-3518-426e-9211-d9d43e12d349/Power+Hour+Template+-+Community+Journey+Map+%281%29.jpg Essays - #30 Customer Journey Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/29-product-workshop-step-1-the-foundational-problem monthly 0.5 2023-08-18 https://www.beckypierson.com/community-essays/28-how-to-quickly-increase-retention monthly 0.5 2023-08-12 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/9b8d2be4-c6c2-4251-9871-f7acfbadb4a6/issue+28.1.png Essays - #28 How To Quickly Increase Retention - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/f8639724-ef4a-461c-84e0-00da1affefdc/issue+28.2.png Essays - #28 How To Quickly Increase Retention - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/27-the-community-product-disrupting-philanthropy monthly 0.5 2023-08-05 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/0feaaa70-bf4b-409f-a293-a16226c9e07f/issue+27.1.png Essays - #27 The Community Product Disrupting Philanthropy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/1843ac38-2745-437f-9b89-7749cc5e1ae1/issue+27.2.png Essays - #27 The Community Product Disrupting Philanthropy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/e7b6f7d4-d56e-45db-b5af-6529109c221e/issue+27.3.png Essays - #27 The Community Product Disrupting Philanthropy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/a134a178-cef6-44a3-a684-26bc6adc65d0/issue+27.4.png Essays - #27 The Community Product Disrupting Philanthropy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/fbb01bf5-4454-4ed1-a05f-533a376414a9/issue+27.5.png Essays - #27 The Community Product Disrupting Philanthropy - Make it stand out Watch Sara’s Ted Talk: Your Invitation To Disrupt Philanthropy https://www.beckypierson.com/community-essays/26-the-retention-fail-i-made-at-bossbabe monthly 0.5 2023-07-28 https://www.beckypierson.com/community-essays/25-play-the-long-game-create-your-customer-ascension-strategy monthly 0.5 2023-07-22 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/11eb26a3-57a9-4e0b-be9d-d00918ce542a/issue+25.1.png Essays - #25 Play The Long Game: Create Your Customer Ascension Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/84ac0ff0-d29c-4078-81ee-12a4b5df48d8/issue+25.2.png Essays - #25 Play The Long Game: Create Your Customer Ascension Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/3fa15d7a-e513-4f91-8c13-3ff9f2aadf5f/issue+25.3.png Essays - #25 Play The Long Game: Create Your Customer Ascension Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/24-the-surprising-way-to-avoid-summer-churn monthly 0.5 2023-07-15 https://www.beckypierson.com/community-essays/23-how-threads-app-nailed-onboarding monthly 0.5 2023-07-07 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/979ac7be-75c8-4ace-899b-cec7487d6e2f/issue+23.1.png Essays - #23 How Threads App Nailed Onboarding - Make it stand out Example of an Instagram post autogenerated by Threads https://www.beckypierson.com/community-essays/22-how-to-become-the-customer monthly 0.5 2023-06-30 https://www.beckypierson.com/community-essays/21-9-ways-to-improve-the-accessibility-of-your-business monthly 0.5 2023-06-23 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/48a8b6e9-232a-4b57-b809-af4ce88b67fc/issue+21.1.png Essays - #21 9 Ways To Improve The Accessibility Of Your Business - Make it stand out Instagram has their alt text a bit hidden– but this is how you do it! https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/ae783aa7-b20f-49a2-a27e-ad9bb0919996/issue+21.2.png Essays - #21 9 Ways To Improve The Accessibility Of Your Business - Make it stand out W3C contrast checker for my primary brand color https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/af43a86f-0bb2-46eb-bcf0-b798516b3209/issue+21.3.png Essays - #21 9 Ways To Improve The Accessibility Of Your Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/577e1ad1-e8be-4454-9e48-e48215921d98/issue+21.4.png Essays - #21 9 Ways To Improve The Accessibility Of Your Business - Make it stand out Notice that ‘Power Hour Workshops’ is selected by my keyboard navigation here in this screenshot https://www.beckypierson.com/community-essays/20-take-your-pick-adjacent-vs-integrated-communities monthly 0.5 2023-06-16 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/ea1815d3-8181-4485-8f48-2309ad63dada/issue+20.1.png Essays - #20 Take Your Pick: Adjacent Vs Integrated Communities - Make it stand out Space 198 Brooklyn NY - Credit: Vans.com https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/9ee66080-28d0-4374-b407-d2be3baaddf6/issue+20.5.png Essays - #20 Take Your Pick: Adjacent Vs Integrated Communities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/133cb3bf-1730-47f3-a74f-dd3e381fb7d7/issue+20.6.png Essays - #20 Take Your Pick: Adjacent Vs Integrated Communities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/8183783e-41e5-4bfb-a1ef-3c9ae3139d6e/issue+20.4.png Essays - #20 Take Your Pick: Adjacent Vs Integrated Communities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/454fb5c4-fb46-44f5-8f95-a9f3774a47bf/issue+20.2.png Essays - #20 Take Your Pick: Adjacent Vs Integrated Communities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6522d95c-0069-43bd-9421-0810997cf1f7/issue+20.3.png Essays - #20 Take Your Pick: Adjacent Vs Integrated Communities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/19-the-social-contract-you-sign-building-community-products monthly 0.5 2023-06-09 https://www.beckypierson.com/community-essays/18-grow-your-business-with-a-consistent-brand-experience monthly 0.5 2023-08-09 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/7982e7b3-2280-4bfc-8c82-fc0769890fe4/issue+18.1.png Essays - #18 Grow Your Business With A Consistent Brand Experience - Make it stand out Did I pick Denver because their color is purple? Yes. It’s all about visual identity people! https://www.beckypierson.com/community-essays/17-strip-away-your-cultural-conditioning-to-dream-bigger-build-better monthly 0.5 2023-05-25 https://www.beckypierson.com/community-essays/16-treat-everything-in-your-business-like-a-product monthly 0.5 2023-05-12 https://www.beckypierson.com/community-essays/15-listen-to-your-community-serve-them-creativelynbsp monthly 0.5 2023-05-07 https://www.beckypierson.com/community-essays/14-how-manifesting-energy-helps-build-community-driven-businesses monthly 0.5 2023-04-28 https://www.beckypierson.com/community-essays/13-the-servant-leadership-required-to-build-a-successful-community-product monthly 0.5 2023-04-17 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #13 The Servant Leadership Required to Build a Successful Community Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/12-the-unexpected-secret-to-building-an-irresistible-product monthly 0.5 2023-12-23 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #12 The Unexpected Secret To Building An Irresistible Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/11-the-3-reasons-to-let-sub-communities-thrive-within-your-products monthly 0.5 2023-04-01 https://www.beckypierson.com/community-essays/10-part-2-exploring-business-models-that-prioritize-community monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #10 Part 2: Exploring Business Models that Prioritize Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/09-part-1-exploring-business-models-that-prioritize-community monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #09 Part 1: Exploring Business Models That Prioritize Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/08-abc-principles-simple-ideas-to-improve-your-community-experience monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #08 ABC Principles: Simple Ideas to Improve your Community Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/07-the-3-steps-to-create-a-community-journey-map monthly 0.5 2025-01-02 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/eeea80ea-c177-426d-ada9-7da24f804ea0/issue+7.png Essays - #07 The 3 Steps to Create a Community Journey Map - Make it stand out This is meant to be an illustrative diagram. I recommend using a digital whiteboard like Miro to create your map which will be a robust artifact when you’re finished with this process. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #07 The 3 Steps to Create a Community Journey Map - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/06-kitchen-shifts-are-for-executives-everyone-else monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #06 Kitchen Shifts Are For Executives (+ Everyone Else) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/05-its-giving-i-feel-safe-here monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #05 It’s Giving “I Feel Safe Here” - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/d093f293-d0ff-49cc-b18e-6db6c9a590e0/issue+5.2.png Essays - #05 It’s Giving “I Feel Safe Here” - Make it stand out There is no shortage with over 300 beginner classes just for their cycling category. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/894bde09-aa08-48f2-aa2f-5f0a1b0b5866/issue+5.3.png Essays - #05 It’s Giving “I Feel Safe Here” - Make it stand out Jay’s Welcome to The Lab landing page https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/48d613c9-223a-4473-b42d-95dc4ac2d665/issue+5.1.png Essays - #05 It’s Giving “I Feel Safe Here” - Make it stand out A mind map is a great tool to get started. https://www.beckypierson.com/community-essays/04-five-lessons-from-a-community-manager-with-over-99-retention monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/93067d84-537f-4e0b-a833-c2242c14e237/Screenshot+2023-02-02+at+3.51.59+PM.png Essays - #04 Five Lessons From a Community Manager With Over 99% Retention - Make it stand out How cute is she!? https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #04 Five Lessons From a Community Manager With Over 99% Retention - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/03-how-to-embrace-risks-amp-prioritize-your-ideas monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/2bb435f3-03ec-4ad4-bf82-7fb647e8ddb4/life+paths+open+to+you.jpeg Essays - #03 How To Embrace Risks & Prioritize Your Ideas - Make it stand out Credit: Tim Urban https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/0acbeaf9-7153-4162-8ad3-da8aec65262e/Screenshot+2023-01-27+at+11.08.30+AM.png Essays - #03 How To Embrace Risks & Prioritize Your Ideas - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #03 How To Embrace Risks & Prioritize Your Ideas - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/b42e275e-d62a-4e47-9f43-215968a2d896/Idea+Score.png Essays - #03 How To Embrace Risks & Prioritize Your Ideas - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/35683513-b91e-4c18-aaf4-98dddc4fe155/_LinkedIn+Banner+%281%29.png Essays - #03 How To Embrace Risks & Prioritize Your Ideas - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/02-slay-the-assumption-dragon-amp-create-a-research-plan monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #02 Slay the Assumption Dragon & Create a Research Plan - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/01-make-community-the-nbspof-your-product-strategy monthly 0.5 2023-04-01 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/6e417481-55e3-47d2-8bd1-3f9afbe36555/newsletter+break.png Essays - #01 Make Community the  of your Product Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.beckypierson.com/community-essays/tag/Curious+Friend monthly 0.5 https://www.beckypierson.com/community-essays/tag/Tech+Pivoter monthly 0.5 https://www.beckypierson.com/community-essays/tag/Community+Worker monthly 0.5 https://www.beckypierson.com/community-essays/tag/Creator monthly 0.5 https://www.beckypierson.com/community-essays/tag/Founder monthly 0.5 https://www.beckypierson.com/home daily 1.0 2025-10-28 https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/8bdabae5-ade7-4943-bb33-ffeee1206026/IMG_4671.jpg Home https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/aafcb3fb-401c-4678-94dc-064673b9795b/IMG_4486+2.jpeg Home https://images.squarespace-cdn.com/content/v1/636ae672e1cae319ff14aca7/c4d27241-fa7c-44d7-9cd7-ccd28c3ab236/CleanShot+2023-09-08+at+20.44.18.gif Home 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