Accelerate Your Business With The Fractional Leadership You Need To Drive Results

Product consulting, executive leadership + business strategy consulting for founders looking to launch and improve their digital products and applications.

Your Business Isn’t Where You Want It To Be…
…But You Don’t Know How To Fix It…

I’ve consulted with over 100 businesses and most founders, entrepreneurs + visionaries struggle to understand why their business is underperforming.

You’re working too hard and not getting results. You’re pouring all your energy into your marketing efforts, paid ads + social media.

It’s difficult to gain new customers. Your existing customers are disengaged at best, frustrated at worst.

And the bigger problem is – you don’t have the budget to start over from scratch with a six-figure agency or make another expensive hire.

But something has to change… so – what do you do?

Nick Coppolo, Chief Operating Officer, Kin + Carta

“Becky combines pragmatic business fundamentals with an insatiably curious explorer’s mindset – heading steadfast into the unknown in the pursuit of better.  Her creative approach to solving complex problems produces results.  For us, her portfolio and service lines grew 147% YoY on a 35% target.  That’s winning. ”

If You’ve Been Nodding Along For The Past Few Paragraphs - We Need To Chat. Here’s Why…

I’m tired of watching founders spin their wheels to the point of burnout – trying to solve their business problems in all the wrong ways.

What you really need is to improve your digital products / application or test a new product in the market all together.

I use a proven ongoing customer research method that allows you to drive your business forward using strategic data-driven insights.

Whether you have investors, advisors or a team to report to, I’ll help you get on the right track toward your goals.

I will help you find product-market-fit and inspire a customer flywheel making the growth chart on your vision board a reality.

And the best part? I work as a fractional addition to your team– saving you money while you get the best of me.

I can’t wait to get started.

A Proven Solution For Your Business Growth + Product Needs

Allow me to introduce you to the three proven concepts I’ll help bring to your business that I’ve seen help over 100+ companies grow:

  • Community-Driven

  • Product Strategy

  • Product Roadmap

  • Community-Driven

    A community-driven business is like a party where everyone gets to be the DJ. Instead of creating a product based on one person’s vision, your product considers the founders’ vision, community needs, and social impact. And just like a party, the success of the business depends on everyone having a good time, inviting their friends, and working together towards a common goal.

  • Product Strategy

    Product strategy is like playing a game of chess, but instead of knights and pawns, you have business needs and customer needs. It's all about making the right moves and prioritizing the right initiatives to capture your unique vision, serve your community and outsmart your competitors.

  • Product Roadmap

    A product roadmap is like a treasure map, but instead of leading you to a chest of gold doubloons, it guides you to product success and business growth. You chart a course through the choppy waters of development, sailing past potential obstacles and making stops at important milestones. Along the way, you gather your crew (i.e., your team) and keep everyone on the same page so that you can reach your destination together.

Trusted by some of the world’s top community-driven businesses in media, education-tech, healthcare-tech, agencies and beyond.

Get Fractional Strategic + Product Support From An Expert Who Genuinely Cares About Your Business

In as little as 90 minutes, you’ll watch your product strategy and business transform.

01 Schedule A Call

On our free strategy call we’ll discuss the greatest obstacles standing in the way of your business’s growth + make a strategic plan to help you overcome them – leveraging proven business strategy + product growth tactics I’ve used on the worlds’ biggest brands.

02 Find Your Match

I offer 1:1 services, a-la-carte offerings and a fractional strategy service to help you conduct data-driven research,  develop world-class products and ultimately – grow your business. During our call we’ll discuss the best options for you based on how your business is currently positioned.

03 Grow Your Business

You shouldn’t have to grow your business on your own. Regardless of what path you choose, we’ll work closely together to grow your business and move the needle on the most important KPIs to you. Do you ever wish for a strategic leader you can bounce ideas with? I am here for you– let’s do it.

Natalie Ellis, CEO, bossbabe

“In her first six months, Becky reduced our product refund rate by 6% and increased our monthly subscriber retention by 4%. Becky took her team from simply managing the customer service inbox to having full ownership and autonomy over the product experience. Becky is a thoughtful leader, teacher and incredible workshop facilitator. I’d highly recommend her to any business owner looking to add strategic leadership to their team!”

photo of becky pierson davidson sitting on stairs smiling

👋 Hi! I’m Becky – Your New Head Of Product

I’ve always had a hard time fitting in a box. Which is bad news for writing my bio – but great news for your business.

You’ve probably heard people describe themselves as a “swiss army knife”. AKA – they have a ton of skills and are helpful in 99% of situations. 

I like to think of myself as a unicorn. (Think: “swiss army knife” with creativity + strategy baked in).

There are very few seats I haven’t sat in or next to in a business – so I know what it takes to actually execute a plan and get results. But more than knowing what it takes to implement a plan – my zone of genius is using data-driven research and industry-leading processes to create a strategic plan tailored to your business that we KNOW is going to drive results. 

I want to get to know more about what unique problem you’re solving in the world so we can execute your vision, serve your audience, and grow your business – at the same time.

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Here’s How We Can Work Together

  • Power Hour+ Workshop

    Go from whiteboard to strategy in just 90 minutes. You’ll walk away from this strategy-packed, hour-long session with a recording, a full page of notes + at least 3 action steps you can implement immediately to level-up your product strategy, serve your community + grow your business.

    Learn More

  • Full Day+ Workshop

    Get the power of a bpd strategy session for a full day (or longer) with your team. Expect Google Design Sprint workshop style sessions. We’ll dive into the data, get into the weeds of your product strategy + develop a strategy that’s easy to implement and drives crazy results.

    Schedule A Call

  • Fractional Strategic Leadership

    Join my VIP circle and get access to all my strategy secrets. Don’t waste time solving the wrong problems in your business. Get hands-on support, product strategy and exec-level leadership you need to bring your vision to life, develop an irresistible product + ultimately grow your business.

    Schedule A Call

Don’t see what you’re looking for on this list? Schedule a call + let’s put together a custom proposal tailored to your business.

Justin Williams, Product Leader, Healthcare

“Becky's product strategy expertise helped take our work from good to exceptional; her emphasis on community involvement helped ensure we built the right product for our users. Working with her, you can expect insightful strategies that resonate with customers.”

Bring Your Vision To Life + Serve Your Community – Without All The Stress

What if you didn’t have to choose between your vision, your community + the health of your business?

With my proven processes and expert guidance – you don’t have to guess at how to build a community-driven business.

Schedule a free strategy call with me to talk through your biggest pain points and make a strategic plan to overcome them by leveraging my proven business strategy + product growth tactics.

Not ready to schedule a call? Send me a quick note + I’ll respond and let you know how we may be able to work together.